Lauren Vrouvas
Lauren Vrouvas | Designer
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I am passionate about the human element of design & the story behind it, not just creating an end product.

Brochure Design

 

This brochure was created to help educate women in New York City about the birthing options available to them. The brochure exists in order to provide information to women about home births & birthing center births, in addition to hospital births.

All information was gathered & compiled by graduate student Chloé Winders-Singer. I was asked to create a design that was soft, clean, & would be appealing to women.

 

Branding for Deborah Levy, MSW

 

Deborah Levy is a professional who has been involved in the Bay Area nonprofit world for over twenty years. Today, she works as a consultant in the field, helping nonprofits.

 I was asked to create a logo & brand for her consulting business. The color palette was chosen by the client.

 

PNCA Fall Course Catalogue

 

In PNCA's Pre-Press Publication course the students were responsible for the redesign of the PNCA Course Catalogue as a collaborative effort. We collectively decided to preserve many of the core design elements from previous designs, however update key components to assemble a more intuitive design that was simple to navigate. 

We ensured this by introducing more color & a cleaner overall design. Each student was also assigned to design a feature. I was responsible for the feature entitled, "A Conversation with Jessy Friedt, PNCA's Annual Giving Manager".

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13th Annual Golf Tournament

 

Mahlum holds an annual firm-wide golf tournament for clients. As the Team Assistant, I was responsible for the branding each year. Materials included invitations for both employees

 

 & potential sponspors, scorecards, various posters, & fifteen or so tee box signs showcasing sponsors in attendance. 

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Annual Report

 

In Publication Design we were assigned to create an annual report. The goal of our assignment was to create & execute a cohesive multi-page publication. For this project, I chose to create a playful & visually enticing report. Playing with typography, color, & composition,  

 

I wanted to create a piece that would be enjoyable for individuals to feast their eyes on while listening to the presentations that are likely to take place at a firm-wide retreat.

[Infographic taken from Pinterest]

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